Hot Tag: Call To Action

8 tips of igniting your readers’ interest with call-to-action

CTA is a clickable button urging readers to take specific actions, for example, viewing more details, visiting external website or purchasing products, etc. It is essential for engaging your readers and converting them into leads in an email campaign. Here are 8 tips of creating a high-converting CTA.


CTA 是一個可引領讀者作特定動作的按鈕,例如使讀者獲得更多相關資訊、瀏覽相關的網頁或購買產品。每封電郵必須具備 CTA 來提升讀者的參與度,增加商機。設計 CTA 時,需要注意 8 大要點。