Hot Tag: direct mailing
傳統廣告以外的最好配搭
電郵直銷(email marketing),是一種內容營銷(Content Marketing),是透過定時定量的系統將有意義和有價值的內容發放給與發放內容相關的合適讀者。
而傳統的廣告,是將已設計好的,帶有訊息內容的稿件(當然同樣是有意義和有價值的內容);可以是平面或動態的聲影檔案,刋登在報張,雜誌,及播放媒體中。
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